Tony from TJS Solar was booking up his survey calendar with leads from Pay Per Lead (PPL) sources.

These sources can be great for supplementary lead flow but they're often low quality, expensive and sold to several providers at once.

All of this contributes to you spending more money and time than you would need to if you were advertising on channels you own.

Tony's campaigns came out of the gate flying.

He commended the process from end to end.

From the surveys he booked from our campaigns, he was able to hire an additional surveyor and step back from the sales of the business, allowing him to work more on the business itself.

Every now and then, if the surveyor is over-booked or a particularly good opportunity comes through, he'll go back our to survey.

He recently told us that he turned up at a prospect's house and they were star-struck that it was actually him doing the surveys.

They complimented how authentic he came off on camera, especially when he did a little hop off a ladder at a SigEnergy installation we filmed.

This is the impact that is possible with video advertisements on Meta, real connections that would be otherwise unachievable via price ads and especially not via Pay Per Lead sources.