Problem
Generating leads for £250 and managing freelances, internal team members and agencies who didn't actually GET solar.
Kimble Solar came to us with an extortionately high cost per lead, similarly poor cost per acquisition and complaints of the difficulty required to advertise on Meta in the format they wanted to. Chris & Rebecca would have to manage multiple freelance videographers, script/ideate the shoots themselves, hand that footage off to a separate editor who said it wasn't shot how they would've shot it, review the ads themselves only to hand the finished products off to an agency who said it wasn't what was originally asked of them.
Results
Over £1,400,000 in sales later, we have simultaneously removed the headache & obliterated their CPA.
By taking all of the logistical intensity out of how Kimble Solar advertised, they have been able to focus on what they do best. Delivering incredibly high quality of work at a premium compared to most installers. Infact, their AOV (average order value) from our Meta leads, is over £18,000.
We shoot video ads with every client, here are some of the ads we ran for Kimble Solar
Core stakeholders
The people we're working with at Kimble Solar to achieve these results.
Want to speak to someone from Kimble Solar team?
Either reach out directly to them via LinkedIn - or reach out to us and we'll see if they're happy to chat.