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Do Meta Ads still work in competitive areas?
Better creative and attribution win in highly competitive solar markets.
Video transcript
Meta advertising works in highly competitive areas. We have successfully run profitable campaigns in some of the most competitive solar markets in the UK. Bournemouth is a good example. It has one of the highest solar adoption rates in the country, extremely high competition and geographically limited targeting area due to being coastal.
Now despite this, despite this, we still have clients running highly profitable campaigns there at local spend levels of up to 6,000 pounds per month. Now, competition does not prevent success. It simply requires stronger, creative, better optimization and proper attribution.
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