What kind of installer is the right fit?

What is the minimum installation volume required to work with you?

What growth can I expect from you?

Why run ads if we have referrals?

Why is your minimum ad spend £2,500 per month?

What ROI should I expect from our campaigns?

How quickly should I expect results?

What is your contract structure / notice period?

Why do you cost more than other agencies?

Do you offer locational exclusivity?

What do I do if I'm not ready to work with you yet?

How long does a discovery call take?

What do we cover on a discovery call?

Do I need to make a decision on the discovery call?

How do I prepare for our call?

Why does every decision maker need to be on the call?

Do you really have limited capacity?

Why can't I just do this in-house?

Who actually works on my account?

How deep is your experience in renewables marketing?

What makes you different from my local, generalist agency?

Why does each one of your team members have a dedicated role?

How do you deliver consistent results?

How is your team structured and how will it grow?

Why do you limit how many clients you take on each month?

What standards do you hold yourselves to?

Why should I trust you with my growth?

Why do you not track hours / bill by the hour?

What do you actually film on a shoot day?

How should I prepare for my shoot?

How often do you need to film new ads?

Why do higher spenders need more ads?

How many sites do you film in one day, and why so many?

What does a shoot day look like?

How far in advance should I plan my shoot?

What should I expect if I've never been on camera before?

Why do you put more emphasis on authenticity than scripting?

How fast can you turnaround the content from the shoot?

Who works in your creative team?

How do you combat creative fatigue?

Why do you push video ads over image ads?

What do I actually need to say on camera?

How do you decide on the messaging for my ads?

Why do you not script the shoots?

How do I make sure I get good leads from my ads?

How do you come up with ad ideas?

How do you know an ad idea will actually perform?

Who is on your creative team?

Why won't you run a campaign without video ads?

How fast do solar ads actually work?

Why do Facebook Ads work so well with Solar?

How do you decide which ads to scale?

What cost per lead will I get?

How scalable are Facebook Ads?

Do Meta Ads still work in competitive areas?

Are the leads exclusive to us?

Why your Meta ads are failing in 2026

What actually happens on a Solar on Steroids discovery call

Why low production solar ads are outperforming everything else

How to choose which solar and battery products to sell

Why speed decides whether Meta solar leads close or disappear

Why you do not need to be entertaining for solar ads to work

Why solar installers get better on camera over time

Solar on Steroids 2025 mastermind event

Why authenticity beats scripts in solar ads

The four ad types that actually work for solar

Breaking down a high performing solar ad, frame by frame

Why solar installers need to niche down to win

How we avoid failed solar video shoots

Why most Meta ad accounts collapse over time

What it’s actually like working with us (start to finish)

Why our clients stay (and why we barely lose any)

We’re hiring videographer / director hybrids (UK-wide)

Why educational solar ads drive £15k average deals

Why this solar ad worked immediately after launch

What I actually do on solar video shoot days

Why this local solar ad converts so well

What actually happens on a solar video shoot day

How to stand out with video ads (even if you do it yourself)

Why we covered client ad spend and nearly broke ourselves

Why attribution massively underreports Meta ads impact

Why I’m not allowed in our clients’ ad accounts

Why creative testing decides long-term Meta ads success

Why video-first marketing doesn’t kill differentiation

Why we haven’t lost a client in almost two years

Why we charge a setup fee for Meta ads

Why cost per lead is a misleading metric in solar

Why multi-channel marketing outperforms single-channel ads

Why speed to lead changes solar sales performance

Why dynamic headlines change funnel conversion rates

Why always booking a follow-up improves solar close rates

How leveraging bigger brands improves ad engagement

Why our Meta ads campaigns perform before they even optimise

Should you call solar leads in the evening?

Why great service is the real driver of solar reviews

Why following up more often isn’t being annoying

How conditional logic improves solar lead quality

Why local solar installers win by being relatable

UTM parameters explained for solar installers

Why Meta ads should nurture solar leads, not just generate them

The funnel question that filters serious solar buyers

The solar growth document we’ve spent 50+ hours building

How to use animations without hurting solar website conversions

Why organic content still matters for solar installers

Where to send Meta ads if you want higher-quality solar leads

Why systems have to come before scaling solar leads

Why solar ROI should be shown before the quote

How i’d start solar marketing from scratch in 2025

Time in the market beats timing the market for solar

Why location pages work so well for solar installers

You don’t need much traffic to make solar websites profitable

Why we changed the first question in our solar funnels

UK solar demand Is about to spike (this changes everything)

How to stop blocking your solar leads from converting

What actually converts above the fold for residential solar

A tour of the biggest residential solar website we’ve ever built

How we hire using the same funnel we use for lead generation

Meet solar buyers where they already spend time online

The one-star review strategy that builds instant trust

Why being yourself works better than “performance” in solar ads

Why solar installers should collaborate, not compete

Why multi-touchpoint marketing beats better ads

Why “free” ruins solar lead quality

How to score commercial solar leads (properly)

Why top-of-funnel solar ads can produce cheaper leads long-term

Solar installers: your reviews are hurting you

Why entry-point installs beat solar-first sales

Why video is the most reusable sales asset in solar

Why solar case study pages convert better than service pages

Residential vs commercial solar intent isn’t what you think

Why most solar proposals kill deals before they’re read

Why solar websites don’t convert (and it’s not the forms)

The simplest funnel change we’ve ever made

Speed to lead is why social solar leads don’t convert

What we’ve actually been doing to generate solar demand